Every communication, every page on your website, every phone call, email or letter is donor cultivation. This includes what you say and how you say it. You’ve heard it at least a hundred times: “Friend-raising and not fundraising.” “Think of donors as individuals, as a friend, and not as a source of money.” And so […]
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Chris Stiner – Search Marketing Standard blog, shared “The Super 7 Reasons to Blog (Aside From Linking)”. Of course, blogging is a significant boost to your SEO results. And it’s also a smart marketing strategy in terms of ROI – lot of bang for your buck. But Stiner goes beyond all that. For each of his […]
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