Solution to Crossword Puzzle – What donors are thinking

Did you find it easy to think like a donor in order to solve the fundraising crossword puzzle: What your donors and prospects are thinking?

Did you give the puzzle your best effort? And hopefully you found it a pleasant break during your day – a bit of fun.

Here are the answers to the puzzle:


3.  to do with it
4.  online
7.  one two   (i.e, first blank is “one” and second blank has the word “two”)
9.  difference


1.  ask for money
2.  email
3.  thank you
5.  mission
6.  trust
8.  why

Again, my wish is that you found this enjoyable … and perhaps it even helped you understand the importance of writing appeals that are reader-centric.  Appeals that have the information most important to donors, members, and prospects.

Find more help on writing nonprofit copy in my blog which I invite you to subscribe to (RSS feed or by email). The box is at the top of the right-hand column.

Plus there’s still more copywriting and direct marketing insights, examples, and resources as a subscriber to my newsletter. The sign-up box is also in the right-hand column. Scroll down and it’s found below the “categories” list. You’ll receive an issue on the 2nd and 4th Tuesdays of each month.

And if you need it, here’s the link back to the page with the puzzle.