Karen Zapp – Nonprofit Copywriter

Helping nonprofits raise more funds through their copy

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Posts tagged as:

Online Fundraising

Are you betting on LUCK … or skill with nonprofit email?

in Email,Marketing for Nonprofits

To Like … Or Not to Like. That is the Question.

in Integrated Multichannel Fundraising & Marketing,Marketing for Nonprofits,Social Media

20% jump in video plays with quick and easy change

in Marketing for Nonprofits,Video Online

How color impacts online donors as well as your direct mail packages [INFOGRAPHIC]

in Direct Mail,Email,Online Fundraising,Website - Nonprofit

“Ask” and you shall receive 75% more money. It worked for this charity…

in Integrated Multichannel Fundraising & Marketing,Website - Nonprofit

Online giving isn’t just for “30-somethings”

in Online Fundraising

Welcome. Thank you. So glad you’ve joined us…

in Cultivation & Stewardship,Integrated Multichannel Fundraising & Marketing,Thank You messages (Acknowledgement)

How NOT to do nonprofit email marketing

in Copywriting - Nonprofit,Email,Online Fundraising

Nonprofit web design: The risky dominance of images

in Integrated Multichannel Fundraising & Marketing,Marketing for Nonprofits,Online Fundraising,Website - Nonprofit

Test every link or else you risk trouble

in Marketing for Nonprofits,Online Fundraising

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  • Karen was asked to write

    Copywriting for Nonprofits

    Copywriting for Nonprofits

    Do you struggle to write copy that helps your nonprofit do a better job of fundraising and cultivation – both online and in print? Then I encourage you to invest in this self-study program published by AWAI.


  • Categories

    • Acquisition & Prospecting (36)
    • Associations – Membership (32)
    • Aviation & Charity (11)
    • Cause Marketing (16)
    • Copywriting – Nonprofit (103)
    • Cultivation & Stewardship (68)
    • Direct Mail (37)
    • Email (39)
    • Event Fundraising (12)
    • Fundraising (91)
    • Grassroots Fundraising (17)
    • Integrated Multichannel Fundraising & Marketing (64)
    • Interviews (Karen interviews a guest) (5)
    • Interviews / Donor profiles (how, why & when do them) (4)
    • Marketing for Nonprofits (110)
    • Mobile for Nonprofits – marketing and fundraising (30)
    • Monthly Giving (7)
    • News (43)
    • Newsletter (7)
    • Online Fundraising (52)
    • PPC – Google AdWords (4)
    • Publicity (12)
    • Reader-Centric copy (13)
    • Social Media (34)
    • Storytelling (17)
    • Thank You messages (Acknowledgement) (8)
    • Video Online (11)
    • Website – Nonprofit (27)
  • Topics in Detail

    Complete Article Archive

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