A collection of tips and links and stuff

I have a super short blog post for you this week because I’m working on some major projects with looming deadlines. Therefore, in lieu of my usual type of post, here is a diverse collection of helpful tips, resources, examples and more: 111 low-cost or free online tools for nonprofits (NonprofitTechForGood) Crowdfunding websites that you […]

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$5,000 pledge ignored

In a nutshell, that’s exactly what happened to a donor – true story. .Before you sit there aghast and state how that could never happen at your charity . . . ask yourself this: What systems do you have in place to guarantee that donors are not ignored? For example: • How do you make […]

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There’s nothing like emotion for getting action

Nothing motivates like emotion. Nothing inspires like emotion. Nothing triggers action like emotion. Therefore put emotion in your nonprofit copywriting for higher response. I could end my post with those four statements. I’ve made my point. Nonetheless I will go into a bit more detail. WHY emotion it is essential . Simply stated: Humans can’t […]

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Flying Charity Helps Kids with Serious Illness Soar

If your charity works with children and teens battling a serious illness, then you know that their self-confidence is often diminished by the illness. They start to believe something along this line, “I can’t do that. Maybe I could have before I got sick, but not now.” Even us non-medical folks recognize how bad beliefs […]

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Sad Major Donor Story

When talking to prospective major donors, you have several obstacles to overcome. Because like any “buyer”, major donors are looking for value. They also need to be convinced your nonprofit is well run today and into the future … and that you’ll use their money wisely. That it won’t be wasted and flushed down the […]

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13 Quick Tips on Acquisition and Retention

Entire books are written on the subjects of acquisition and retention for both charities and membership associations.  Yet we all can benefit from a few reminders from time to time. That’s what I have for you today – a few reminders. And in my opinion everything related to acquisition and retention is all part of […]

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10 Steps to a Larger Facebook Community

Building a community of donors, members, advocates and volunteers within Facebook is an effective strategy for many nonprofits. After all, interacting with supporters across multiple channels consistently proves to be more profitable – to generate higher revenue for your charity or association. And Facebook is a marvelous channel for cultivation, engagement, and for converting prospects […]

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How’s that nonprofit newsletter working for you?

Happy Independence Day to all my fellow Americans. We’re blasting through the summer months quickly which is why I thought this might be a good time for you to look over your nonprofit newsletter. Take a look and see where you can tweak a few things before the heavy-duty fall and year-end fundraising kicks in […]

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Now’s the time to fix it. Don’t wait for fall fundraising season.

I’ve often written about how your nonprofit … • Must give people a reason to sign-up for your newsletter, blog, or anything similar • Would benefit by having a call-to-action (CTA) on your acknowledgement page. Give people something else to do after joining, donating, etc. • Needs to take a hard look at your website […]

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Feeling Ignored. Donors and Members Retaliate.

What do YOU do when you feel physical pain? Odds are that you try to avoid more pain and also do what you can to ease the discomfort of the existing pain. Why do I ask you that? What does any of this have to do with fundraising? When you make donors, members, volunteers, advocates […]

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